GeofenceiQ™ Prospect Intelligence Powered by Placer.ai

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Smarter Geofencing, Powered by Placer.ai

GeofenceiQ™ by ApartmentGeofencing.com (powered by Placer.ai) harnesses years of anonymous mobile location data to reveal where your prospects live, work, and play. Gain insights into favorite places, competitor trends, exclusive planned developments, and seasonal hotspots—all to supercharge your geofencing strategy.

 

*FREE GeofenceiQ™ Initial Reports are provided during onboarding for any properties signed up for a monthly geofencing plan (standard and above). Schedule a 30-minute demo to learn more!

 

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GeofenceiQ™ Advanced Prospect Intelligence Powered by Placer.ai

How does it work? We analyze anonymous mobile movements to and from your top competitor properties to uncover valuable patterns. Using this data, we extend your geofencing campaigns to target:

 

  • Previous residences, turning them into new prospecting hotspots
  • Major employers where renters work
  • Favorite local places—restaurants, retail, parks, and more

 

GeofenceiQ™ Reports: Your Competitive Edge

With our standard geofencing plans and above, you’ll have access to two powerful GeofenceiQ™ reports:

 

  • Initial GeofenceiQ™ Report – A complimentary one-time report during onboarding, used by our team to design campaigns that outperform traditional conquesting strategies.

  • GeofenceiQ™ Quarterly Reports – Ongoing intelligence starting at just $95/month per property, featuring exclusive insights like planned developments and seasonal trends.

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Analyze Current Residents

ApartmentGeofencing.com helps you identify top feeder communities. Analyze multiple years of your competitors’ resident history based on real mobile location data to distill the best locations to target future prospects. Then, target them with captivating creative.

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Target Top Employers

Tap into commuter trends and funnel traffic to your leasing office. Our prospect research report lets you view local trade areas and identify top employers. With access to renter profiles from competitor properties, our clients can access average drive distance to work.

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Discover Favorite Hot Spots

Identify where your prospects hang out and play after business hours. From local gyms to nearby restaurants, our prospect research report gives you the intelligence needed to target your ideal prospects based on past location behavior.

 

Smart Prospect Research Designed for Multifamily Marketers

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Location-Based Market Research

Placer.ai reporting and our analysis takes the guesswork out of how to find renters. This report unveils high-converting points of interests to target in your geofencing campaigns.

 

We enable you to improve advertising and forecast potential locations for future development by mapping and defining who your customers are and where they are located. Plus, it helps show the value of those customers to your management and development teams. When paired with client-provided competitors, we distill invaluable data that informs a strategic playbook for your geofencing advertising (or marketing) strategy.

 

ADVANTAGES:

  • Identify core customers
  • Create specialized market optimization reports
  • Explore a customized list of new competitor locations
  • Define audience and demographic groups based on past visitation

Comprehensive Resident Demographic Analysis

Placer.ai reporting and our analysis helps distill prospect profiles that will generate walk-ins and lock-in leases. With market and direct competitor analysis on hand, we help identify a broader competitive property set, gaps in the market, major employers, neighborhood points of interest and resident commute data.

 

Prospect research is the GPS equivalent to running a “find renters near me” search query for apartment marketers, but with an added historical look back of multiple years! All location data within Placer.ai has been anonymized for privacy protection, so you can be confident all research is Fair Housing compliant.

 

RESTRICTED USE OF PLACER.AI DATA: ApartmentGeofencing.com uses Placer.ai data to provide analysis for location-based marketing (geofencing) campaigns for apartments only. We also do not provide aggregate data. Ask us about the advantages of working with Placer.ai. 

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"We’ve been very satisfied with ApartmentGeofencing.com. Their team provides detailed monthly reporting and regularly provides recommendations to boost campaign performance. They’ve been a pleasure to work with and we look forward to continuing our relationship with them."
JacquelineDill

  1. Jacqueline Dill

Marketing Director, First Communities

Ready to see how we can boost qualified walk-ins to your leasing office through geofencing? In just 30 minutes, you can gain FREE geofencing expertise.

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ApartmentGeofencing.com is owned and operated by the team at Intrinsic Digital. We are a group of digital marketers focused solely on implementing geofencing technology for our multifamily clients, eliminating the barriers to add this emerging technology into their local apartment marketing strategies. We equip our clients with the most advanced technology available in location-based marketing.

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1910 Towne Centre Boulevard, Suite 250

Annapolis, MD 21401

 

202.875.978