Samantha Allen: Feb 10, 2026 9:00:00 AM
Vendor–operator relationships in multifamily marketing often fail for reasons that have little to do with performance and everything to do with...
Samantha Allen: Dec 22, 2025 8:00:02 AM
At Apartment Geofencing, we love when our team gets out into the industry and comes back with real intel you can actually use.
Samantha Allen: Dec 15, 2025 9:00:00 AM
Most multifamily marketers know paid social is powerful, but too often, it’s one-dimensional. You run a few ads, retarget, and hope something sticks.
Samantha Allen: Dec 8, 2025 9:00:00 AM
Retargeting is the comfort zone of digital marketing.
Samantha Allen: Nov 24, 2025 8:00:02 AM
If you’re waiting until renters start searching, you’re already too late.
.png?width=2240&height=1260&name=Apartment%20Geofencing%20-%20Blog%20Header%20-%2010032025%20(1).png)
There’s a comforting idea in marketing that once you’ve launched your campaigns, you can sit back and watch the leads roll in.
When a flood of new apartment buildings is under construction, one might assume prospects would breathe easier: more options, more competition,...
Juli Loomis: Jun 23, 2025 2:23:16 PM
On June 3, 2025, the multifamily marketing community gathered in Baltimore for a one-of-a-kind experience: Multifamily Marketing East (MME). Held at...
Phil Sewall: May 8, 2025 1:32:40 PM
I entered the multifamily space in 2023, and this was my first trip to AIM. Let me just say: I’ll always think of my time in this industry as life...