Location-based awareness for multifamily.

 

Connect directly with potential renters through the most sophisticated location-based advertising technology on the market. Apartment Geofencing™ helps drive more awareness and tours of your property with zero wasted impressions.

How It Works
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Trusted By 200+ OWNERS & OPERATORS
Avenue5 Residential Bozzuto Bell Partners Aimco Bryten-Mono Cushman & Wakefield Kairoi Residential prime_logo Asset_logo first_communities_logo lcor_logo JMG_logo MAA_Logo panco_logo ZRS_Logo
Apartment Geofencing has consistently shown an ability to improve campaign performance. Our marketing team relies on them to provide monthly analysis and recommendations that help us understand and communicate the value of location-based marketing.
jaclyn hosking
Jaclyn Hosking
Director, Acquisition Marketing, Bozzuto

Target Qualified Apartment Prospects, Months Ahead of Your Competition

Are you looking to reach the right prospects with stand-out creative? Break out of the templated (and crowded) ad-scape of paid search and ILSs. Apartment Geofencing™ uses precision targeting to deliver ads across the entire prospect journey.

Our brand-approved, hyper-local campaigns drive results that you can effectively measure. Captivate top-of-the-funnel renters, who are touring or have just received their leasing renewal notice, with animated banner ads and 15- to 30-second unskippable commercials on streaming TV platforms like Sling TV and Hulu. Stand out in your prospect’s natural, digital environments with apartment digital marketing, fortified with expert geofencing.

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Our Blueprint For Success
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Data-Driven Targeting

We leverage GeofenceiQ™ to analyze multiple years of your competitors’ resident history based on real mobile location data to distill the best locations to capture future prospects. Then, target them with captivating creative.
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Always Fresh Creative

Highlight your amenities to prospects across all their devices, including desktop and streaming TV. Most importantly, measure the amount of website conversions and walk-ins your geofencing campaign generated.
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Proactive Optimization

We optimize geofencing campaigns with frequent recommendations from our data team. We implement actionable insights to ensure that your campaigns respond to changing renter and prospect behavior.
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Apartment Digital Marketing for Multifamily

Entice prospects early on in the renter journey with location-based awareness from Apartment Geofencing™, which leverages GPS technology to serve eye-catching banner ads and unskippable commercials on Hulu, Sling TV and other streaming TV apps.

Drive website visitors and walk-ins with always-fresh creative that differentiates your property from nearby competitors. Your ads will show up in a highly vetted list of websites and mobile apps, so you can be sure your property brand is safe. Apartment digital marketing has evolved, and geofencing allows you to target renters in their native, digital home environments.

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Make a Good First Impression

Our approach to geofencing for apartments ensures you're reaching the right targets, at the right time, with the right creative — and optimizing as you go. No waisted impressions here.
 

Data-Driven Targeting

Discover where your prospects live, work and play with GeofenceiQ™ — only from Apartment Geofencing. With over two years of mobile location data, you can now target the right audiences for effective digital marketing for apartments.

  • Determine top employers

  • Discover competitors based on places people have previously lived

  • Identify popular points of interest in the neighborhood

  • Analyze competitor resident demographic profiles

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No Waisted Impressions

Dazzle your prospects across all devices, with always-fresh cresative showcasing your high-end amenities, targeting people who have toured your competitor properties, work at nearby employers, or visit local points of interest.

Target your ideal prospects based on blinded demographic traits, compliant with the Fair Housing Act:

  • Estimated household income

  • Average household age

  • Interests, behaviors and more!

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Expert Optimization

Track campaign performance with 24/7 access to a custom dashboard. Receive ongoing actionable insights from a team of experts to identify winning campaign strategies and see key performance drivers with advanced attribution.

Reporting Includes:

  • Monthly analysis and recommendations

  • Performance data down to the geofence

  • Real-time dashboard with views by individual location, region or roll up

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Ready to see how we can boost qualified walk-ins to your leasing office through geofencing? 

In just 30 minutes, you can gain FREE geofencing expertise.

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