Location-based awareness for multifamily.

Connect directly with potential renters through the most sophisticated location-based advertising technology on the market. Apartment Geofencing™ helps drive more awareness and tours of your property with zero wasted impressions.

How It Works

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Trusted By 200+ OWNERS & OPERATORS

Apartment Geofencing has consistently shown an ability to improve campaign performance. Our marketing team relies on them to provide monthly analysis and recommendations that help us understand and communicate the value of location-based marketing.

jaclyn hosking

Jaclyn Hosking

Director, Acquisition Marketing, Bozzuto

Target Renters Months Ahead of Your Competition

Break free from the crowded world of paid search and templated ILS ads. Apartment Geofencing™ uses precision targeting to drive location-based awareness for your apartment community.

Our hyper-local, brand-approved campaigns activate top-of-the-funnel renters—whether they’re touring or just received a lease renewal notice. Showcase your amenities across multiple devices, including connected TVs with access to inventory on 200+ streaming apps, like Hulu, Disney+ and Max.

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Data-Driven Targeting

We leverage GeofenceiQ™ to analyze your competitor residents' history based on real mobile location data to distill the best locations to capture future prospects.

Always Fresh Creative

Highlight your amenities to prospects across all their devices, including desktop and streaming TV. Most importantly, measure the amount of website conversions and walk-ins your geofencing campaign generated.

Proactive Optimization

Our data team continuously refines your geofencing campaigns with frequent, actionable insights—keeping your strategy one step ahead of changing renter behaviors.

Digital Marketing for Multifamily

Capture renters early in their journey with Apartment Geofencing™, using GPS technology to deliver bold banner ads and unskippable commercials on Hulu, Sling TV, and other streaming apps.

Drive website traffic and walk-ins with always-fresh creative that sets your property apart from competitors. Your ads appear on a carefully vetted list of websites and apps, ensuring your brand stays safe. Apartment marketing has evolved—geofencing lets you reach renters where they live digitally.

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Data-Driven Targeting

Discover where your prospects live, work and play with GeofenceiQ™ — only from Apartment Geofencing. With over two years of mobile location data, you can now target the right audiences for effective digital marketing for apartments.

Determine top employers
Discover competitors based on places people have previously lived
Identify popular points of interest in the neighborhood
Analyze competitor resident demographic profiles

Illustration of a person walking around a neighborhood

No Wasted Impressions

Dazzle your prospects across all devices, with always fresh creative showcasing your high-end amenities, targeting people who have toured your competitor properties, work at nearby employers, or visit local points of interest.

Illustration of an overhead view of apartments blocks

Expert Optimization

Track campaign performance with 24/7 access to a custom dashboard. Receive ongoing actionable insights from a team of experts to identify winning campaign strategies and see key performance drivers with advanced attribution.

Reporting Includes:

Monthly analysis and recommendations
Performance data down to the geofence
Real-time dashboard with views by individual location, region or roll up

Illustration of someone looking at campaign performance graphs on a tablet

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I entered the multifamily space in 2023, and this was my first trip to AIM. Let me just say: I’ll always think of my...

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