Streaming TV advertising provides affordable, highly-targeted, unskippable commercials with advanced attribution. If you haven’t heard of streaming TV yet, or you have but wonder how well it works for multifamily, check out the video as we discuss uses of video for apartments and the tremendous opportunity for streaming TV advertising to drive not only brand awareness but also leads and tours. In this AIM Reconnect session we were joined by:
– Jean Flors, Lead Generation Manager at Bozzuto
– Gray Lane, Director of Digital Marketing at JMG Realty
– Michelle Alicea, Senior Director of Marketing and Public Relations at Kairoi Residential
– Matthew Kilmurry, CEO of ApartmentGeofencing.com
One of my favorite parts of our discussion was on screen-to-screen scanning of QR codes. And to prove it's a thing, Jean sent us this great picture of her scanning a QR code during favorite show.
Juli Loomis: Feb 20, 2026 11:26:08 AM
In multifamily, generating website traffic isn’t enough. The real challenge is converting that traffic into tours, applications, and leases.
Samantha Allen: Feb 10, 2026 9:00:00 AM
Vendor–operator relationships in multifamily marketing often fail for reasons that have little to do with performance and everything to do with...
Samantha Allen: Dec 22, 2025 8:00:02 AM
At Apartment Geofencing, we love when our team gets out into the industry and comes back with real intel you can actually use.
Matthew Kilmurry
