Matthew Kilmurry
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The Truth About “Set It and Forget It” Campaigns in Multifamily Marketing
There’s a comforting idea in marketing that once you’ve launched your campaigns, you can sit back and watch the leads roll in.
Streaming TV advertising provides affordable, highly-targeted, unskippable commercials with advanced attribution. If you haven’t heard of streaming TV yet, or you have but wonder how well it works for multifamily, check out the video as we discuss uses of video for apartments and the tremendous opportunity for streaming TV advertising to drive not only brand awareness but also leads and tours. In this AIM Reconnect session we were joined by:
– Jean Flors, Lead Generation Manager at Bozzuto
– Gray Lane, Director of Digital Marketing at JMG Realty
– Michelle Alicea, Senior Director of Marketing and Public Relations at Kairoi Residential
– Matthew Kilmurry, CEO of ApartmentGeofencing.com
One of my favorite parts of our discussion was on screen-to-screen scanning of QR codes. And to prove it's a thing, Jean sent us this great picture of her scanning a QR code during favorite show.
Keys Without Keepers: The Challenge of Oversupply in Multifamily
When a flood of new apartment buildings is under construction, one might assume prospects would breathe easier: more options, more competition,...
MME 2025- Elevating Multifamily Marketing, Together
Juli Loomis: Jun 23, 2025 2:23:16 PM
On June 3, 2025, the multifamily marketing community gathered in Baltimore for a one-of-a-kind experience: Multifamily Marketing East (MME). Held at...